Create Flyers for Events

As Fundraising Chair, you have the unique challenge of getting the general public as well as your brothers to attend your events. A good way to publicize your fundraising event is by putting up flyers around campus.

You can use Word for this type of document, but your best bet is Microsoft Publisher. Publisher is much easier to control when moving around graphics, text boxes, shapes, and borders. Word can get tricky with wrapping, text versus text boxes, and design. Other options for good design are Adobe Illustrator or InDesign. However, for this walkthrough, I am using Publisher.

Some tips about publicity:

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Create a Flyer for an Event

Template or from scratch? Yes, that blank page may look terrifying, but be courageous! Creating a flyer from scratch makes it unique. You can be sure that no one will have a PSP fundraising flyer quite like yours. There are examples of good flyers on dropbox or in your binder. They were all created from scratch, and you can do it, too! If you're still drawing a blank, try sketching the design on notebook paper first.

In this demonstration, I am creating a flyer for a Speed Dating event that has a Hollywood and Stars theme. Feel free to follow it exactly since it isn't real, or modify it as you see fit.

To make headings

  1. Open a blank 8 1/2 x 11-inch document in Microsoft Publisher.
  2. On the Home tab, in the Objects group, click Draw Text Box.
  3. Draw a text box at the top of your document somewhere, and then type Phi Sigma Pi presents: in it.
  4. In the Alignment box in the Text Box Tools Format tab, click the  top-center alignment button  The symbol for top-center alignment.
  5. Change the font type and the size of the text to whatever you want. In this case I am using Impact and a 20pt font.
  6. Click Draw Text Box again on the HOME tab, draw another box under your first one, and then type Speed Dating at the Movies!.
  7. Adjust your font type and size. I used Broadway and a 48pt font.
  8. In the Alignment box on the Text Box Tools Format tab, click the center button The button for center alignment.
  9. Move the text box so it lines up with the first one.
  10. Save the file.

Now you have a heading that may look something like this:

An example heading for a flyer

To type body text

  1. On the HOME tab, in the Objects group, click Draw Text Box.
  2. Draw a text box somewhere in the middle of the document.
  3. Type your information. Mine looks something like this at this point:

    Sample information for flyer
  4. Adjust the font type and size. I'm using Impact again and a 36pt font.
  5. Adjust the alignment. My when and where will be left-aligned but my text at the bottom will be center-aligned.
  6. Set a tab after your colons to make the text aligned by clicking on the HOME tab and then clicking the Paragraph dialog box launcher Open a dialog box with this arrow  to open the Paragraph dialog box.
  7. Click the Tabs tab.
  8. Type 1.5" in the Tab stop position: field. I picked this number because of where my text box was. Yours may be differently positioned.
  9. Once you have your tab chosen, leave Left selected for Alignment and None for Leader.
  10. Click Set, and then tab your words behind the colons over. They will line up now.
  11. Save the file.

Your flyer may look something like this now:

Example flyer body text

To add graphics

You may have your own pictures, but I like using clipart for my flyers because it's easy and free to use.

  1. On the INSERT tab, in the Illustrations group, click Online Pictures.
  2. Type an appropriate search term in the box to get to the pictures you want. In my case, I want Hollywood-themed things, so I typed Movies.
  3. Select your chosen picture, and then click Insert.
  4. On the PICTURE TOOLS FORMAT tab, click Wrap Text.
  5. Select None. This feature will enable you to move your picture around without affecting your text.
  6. Save the file.

I chose a fun graphic and put it in the corner. It looks like this:

An example of a graphic

To add a border

  1. On the INSERT tab, in the Illustrations group, click Shapes, and then select the Rectangle  from the drop-down menu.
    The symbol for a rectangle
  2. Draw a rectangle around your flyer, using the dotted blue line as a guide.
  3. Click Shape Fill in the Shape Styles box and change it to No Fill.
  4. Click Shape Outline  in the Shape Styles box and change it to the color, width, and dash of your choosing.
  5. Click Shape Effects in the Shape Styles box and choose an effect if you wish. I chose a shadow.
  6. On the DRAWING TOOLS FORMAT tab, in the Arrange group, click Send Backward so you can move the other pieces around still.
  7. Save the file.

Your flyer may look something like this now:

An example of a border

To add an accent

  1. Click the INSERT tab and click Borders & Accents in the Building Blocks box.
  2. Select a preset accent from the drop-down menu.

Note If you are unhappy with your color options, click the PAGE DESIGN tab, and then choose a different color theme in the Schemes box.

  1. Place the accent on your flyer and adjust the size to fit your needs.

My flyer now looks like this with the accent. I had to send it behind my border for it to look normal.

Finished flyer

Of course, you can add more or less to your flyer as you see fit. In fact, this flyer has a fair bit of white space on it still. However, the nice thing about its simplicity is that I could print it in color or in black and white and both would turn out well.